DAS systems provide efficient execution and real-time market data solutions for your firm’s clients, broker/dealers, clearing firms, online Brokers, institutional trading desks, and traders worldwide who demand smarter execution services and streaming market data.
Meet Our CEO
Get to know our CEO.
CEO, President and Co-Founder
Karen Barker-Gentile started her career as a network engineer in Yonkers, New York. But with an interest in online banking and stock trading, the capital markets were never far from her mind. That passion eventually became her career, as she co-founded online broker-dealer SpeedTrader in 1999. Seven years later, the entrepreneurship bug struck again, this time as co-founder of DAS Trader. With more than 20 years of financial accounting, back-office management, broker dealer relations and information technology experience, Karen Barker-Gentile brings to DAS, Inc. a wealth of business and management experience. Further adding to her professional credibility, Karen is one of the few female CEO’s in this male-dominated financial industry.
In 2013, Gentile rang both closing bells of the two largest Stock Exchanges in the World, NYSE and Nasdaq exchanges. These honors were rewarded to her company for having the distinction of the highest level of product service and utilization of the exchanges capabilities. Under Karen’s leadership DASTrader.com is the only service bureau and technology provider to have achieved the highest level of partnership with both exchanges.
Karen understands the importance of building relationships with other companies to provide clients with the best trading experience and strives to maintain those business relationships. She aspires to bring the best experience to her clients and to continue to build and improve her business. She employs hardworking individuals, who will use their skills to offer the best products, customer service, and exchange industry expertise in the business. Karen is a strong leader who understands that a well-built foundation and the backing of her dedicated team are essential for success and improvement.
We provide efficient execution and real-time market data solutions for your clients, Broker/Dealers, Clearing Firms, On-Line Brokers, Institutional Trading desks, and traders worldwide who demand smarter execution services and streaming market data.
Join us today (6/11) for our DAS Trader Newsroom. We will be live at 4:00pm EST on our YouTube Channel: DASTraderTV. #stocks #daytrader #trader #traderlifestyle #lifeofatrader #stockmarket #DASTraderNewsroom #newsroom @JillMalandrino @Nasdaq https://t.co/PpJBMjdGCwRead More
The 6th video of our newest Video Series on Advanced Chart Indicators & Configuration is now available! Follow the link to view it! #DASTrader #charts #advancedchartindicators #videoseries #trader #daytrading #chartconfiguration #tradingeducation #learn https://t.co/xeZB8NwMoyRead More
Remember to tune into our bi-weekly DAS Trader Newsroom live stream tomorrow (6/11) with @JillMalandrino from @Nasdaq. We will be live at 4:00pm EST on our YouTube Channel: DASTraderTV. #stocks #daytrader #lifeofatrader #stockmarket #DASTraderNewsroom https://t.co/LCNtsXkJvdRead More
Following #trenddirection is the most important part of #trading. Acting on what the #market is currently doing & what it’s telling you is the best way to lead to consistent #profits in trading. #Charts & you’re #movingaverages are your best trend following tools. #trader #chart https://t.co/ZnhJiE5B9LRead More
Both the Dow & S&P futures are slightly down while the Nasdaq indicates a slightly higher open today. All 3 market indices sit near their all time highs, but low summer volume. El Salvador becomes the first country to officially make $BTC a legal currency. #marketrecap #stocks https://t.co/sCRAHHZYmsRead More
Each instrument in a car has a purpose; your #trading platform is the same. #Charts show the direction of the overall #trend. #Patterns show how to get the trend at good #price levels. Level 2 shows supply & demand. #Market watch window shows #selling pressure across #symbols. https://t.co/d8t5BAgsvTRead More
#Markets are mixed with the $DIA & $SPY slightly up & flat. #Nasdaq futures are slightly down. #Inflation concerns continue to be a problem. Some #traders expect $USO to rise above $100 a barrel. #JeffBezos intends to go to #space after he steps down as $AMZN CEO in July. https://t.co/eseYiskhaQRead More
How about some light reading this weekend? A new blog has been released! Follow the link to read about the #newsandmarkets. #blog #daytrader #daytrading #markets #market #trade #trader #tradinglifestyle #lifeofatrader #stocks #money #software https://t.co/p8fPmg5O03Read More
The 5th video of our newest Video Series on Advanced Chart Indicators & Configuration is now available! Follow the link to view it! #DASTrader #charts #advancedchartindicators #videoseries #trader #daytrading #chartconfiguration #tradingeducation #learn https://t.co/XMGEiEgdT2Read More
A successful #trading day starts on the weekend - going through your #charts. Look at your monthly charts every month, your weekly charts every week, & your daily chart daily before the #market opens. Global Trendlines on #DASTraderPro help. #market #trader #software #charts https://t.co/kfsF2Z0VA7Read More
DAS’s product suite is the solution and technology necessary for your firm to connect to the global market. We are committed to continually improving the reliability of our software technology and have specifically designed our platform to consider the scalability and needs of our clients.
Our primary servers are hosted in Nasdaq’s co-location, giving DAS Trader sub-millisecond order acknowledgment to INET/Nasdaq, NYSE/ARCA, BATS BZX, BATS BYX, EDGX, EDGA, CBSX and NSX.